Frank Bacon

CEO

Frank Sondors - better known in the sales world as Frank Bacon - is the Co-Founder and CEO of Salesforge, the multi-channel cold outreach platform powering thousands of sales teams and agencies worldwide.

With more than a decade of experience scaling outbound operations from SDR to VP level, Frank has seen firsthand how traditional “hire more reps” playbooks fail in today’s market. His mission: build systems that outperform humans - not replace them. That philosophy drives Agent Frank, the AI SDR that’s reshaping outbound by blending human-AI collaboration to generate millions in pipeline without expanding headcount.

Frank is also the author of AI SDR: Your New GTM Edge to $100M ARR, the definitive guide to modernizing sales teams with AI. Drawing from years in the trenches and the real-world success of the Salesforge ecosystem, the book breaks down how to design hybrid human-AI teams, architect scalable data and infrastructure systems, and orchestrate outreach that actually converts. It’s a brutally honest roadmap for leaders tired of inefficiency - and ready to scale intelligently.

Outside of the office, Frank is a father of two and a relentless “doer.” Known for his obsession with performance, precision, and competitive edge, he channels the same energy into family, business, and mentorship alike. He’s not your typical sales founder - he’s the kind who brings a machine-like discipline to everything he touches (fueled, of course, by 6–7 cups of coffee a day).

Frank’s areas of expertise include:

  • Predictive & Market Intelligence
  • Demand Generation
  • Precision Marketing & Sales
  • Revenue Operations & Monetization Strategy
  • Coaching & Performance Culture

When he’s not building the next generation of AI-driven GTM systems, you’ll find him hosting The Sales & Bacon Podcast, where he sits down with top founders and sales leaders to discuss unfiltered lessons on sales, GTM strategy, and the future of AI in revenue.

Frank doesn’t just talk about the future of sales - he’s building it.

Blog Posts by Frank Bacon

We Analyzed 70+ Mailscale Reviews To Give You an Unbiased View

We analyzed 70+ Mailscale reviews to see if it truly delivers. Learn its pros, cons, pricing, and if Mailforge is a better fit for your outreach setup.
Tools

We Compared 21 Cold Email Infrastructure Tools (18 Of Them Are Trash)

Most tools break at scale. We tested 21 cold email infrastructure tools—only 3 delivered inbox placement, warm-up, DNS control, and blacklist alerts. Learn what actually works in 2025 (and what to avoid).
DNS Setup

How To Set Google Workspace DKIM Records Automatically?

Stop guessing DKIM setup. Learn to automate Google Workspace DKIM records with real code, API scripts, DNS updates & monitoring tips for premium inbox placement now!!
Privacy & Security

SSL & Domain Masking: Essential Email Security Guide

Learn how SSL certificates and domain masking enhance email security, protect your brand, and improve deliverability in cold email campaigns.